(SMS) [Year] SATAY MUAR SEDAP(SMS) Lot 1607, JALAN BATU MUDA,TAMAN BATU MUDA, 68100 GOMBAK , SELANGOR. BUSINESS PLAN Name of writers: Table of contents Title | Page No| Executive summary| | Introduction | | Purpose and company Background| | Partners Background| | Location Description | |
Administrative Plan * Introduction to organization * Organization chart * Manpower Planning * Schedule of task and Responsibilities| | Marketing Plan * Introduction to Marketing Plan * Product or Service Description * Target Market * Competition * Marketing Strategy| | Operating Plan * Activity Chart * Process Flow Chart * Materials requirements * Man power requirements| | Financial Plan * General Budget| | Additional Information that you want to add| |
APPENDICES (Put any item which relevant with the business and available only, it doesn’t mean that you must enclosed all this things) * Business Card * Member’s Card * Signboard * Promotion * Any Relevant Form e. g :registration form * Picture * Etc| | Executive Summary Conclusion Satay Muar Sedap (SMS) will enlarge business to franchise concept and every state in Malaysia have their own Satay Muar Sedap (SMS) Restaurant beside that many tourist will know fabulous meals that offer by my restaurant. Move over,the location is quiet, good and nice to have breakfast, lunch, and dinner.
It located at Lot 1607, Jalan Batu Muda, Taman Batu Muda, 68100 Gombak, Selangor. One fine day, many student either from school or university love my traditional recipe satay with the strategic location. Lastly, with opening my restaurant I hope that easy to fine HALAL food for muslim in Malaysia and muslim tourist. Introduction Name of company: SATAY MUAR SEDAP Nature of Business: * To use this product my company have make function as a example like: * Wedding . * Birthday part. * Open house or any party. * Delivery service set for children and have toys. Location of Business: Lot 1607, JALAN BATU MUDA,
TAMAN BATU MUDA , 68100 GOMBAK , SELANGOR. Purpose & Company Background Purpose: “This business plan is prepared by “Satay Muar Sedap” for the purpose of obtaining working capital loan from CIMB BANK for the amount of RM 100,000. It is also as guideline for managing the proposed venture. ” Company Background:(MAIN COMPANY) SATAY MUAR SEDAP BT 91,JALAN BANDAR MAHARANI , 84000 MUAR ,JOHOR. * This company start open at 28/08/2008. We have franchise after we open our company since 3 year. Franchise Address: SATAY MUAR SEDAP LOT 1607, JALAN BATU MUDA, TAMAN BATU MUDA , 68100 GOMBAK, SELANGOR. EMAIL: WWW. sataymuarsedap. om. my FACEBOOK: Satay Muar Sedap (SMS) Telephone Number: * 03-95433355/4466 (OFFICE) * 03-95433366 (FAX) * 019-6969696 (HP) Owner Or Partners Background * Name : NURHIDAYU HARON * Identity Card Number :910919-01-5148 * Correspondence Address :RS,20 JALAN HASHIM, 84000 MUAR, JOHOR. * Telephone Number : 017-6767604 * Date of Birth : 19 SEPTEMBER 1991 * Age :25 * Marital Status : SINGLE * Academic Qualification :Diploma in business administrative(UIAM),Degree in Management (UUM) * Courses Attended :General Manager * Skills : * Well in presentation * Independent to go out of country Good in communication * Experience :Working in CIMB Bank for 2year. Owner Or Partners Background * Name : SHAHFIZA HUSSIN * Identity Card Number :910102-04-5078 * Correspondence Address :D-16-12 APARTMENT TAMAN BERINGIN , OFF JALAN MIRI ,51200 JINJANG, SELANGOR. * Telephone Number : 013-6404861 * Date of Birth : 2 JANUARY 1991 * Age :25 * Marital Status : SINGLE * Academic Qualification :Diploma in Secretary(UIAM),Degree in Business Administration(UUM) * Courses Attended :Administrative Manager * Skills : * Systematic Good in public relation * Detail knowledge of the service * Experience :Secretary in Public Bank for 1year. Owner Or Partners Background * Name : * Identity Card Number : * Correspondence Address : * Telephone Number : * Date of Birth : * Age :27 * Marital Status : * Academic Qualification :Diploma in Accounting(UITM),Degree in Accounting (UUM) * Courses Attended :Finance Manager * Skills : * Good in draw up personal company budget and money basic. * Experience * Experience :Accountan in TNB Bangsar for 2year. Owner Or Partners Background * Name : MOHD AFZAN B. MOHD ALI * Identity Card Number :910716-10-6429 Correspondence Address : * Telephone Number : 017-2938198 * Date of Birth : 16JULY1991 * Age :26 * Marital Status : single * Academic Qualification :Diploma in Business Administration(UIAM),Degree in Business Administration (UIAM) * Courses Attended :Operation Manager * Skills : * Good in communication * Detail knowledge of the service * Experience :Senior officer in CIMB Bank for 2year. Location of the Business “SATAY MUAR SEDAP” SATAY MUAR SEDAP Lot 1607, JALAN BATU MUDA, TAMAN BATU MUDA, 68100 GOMBAK,SELANGOR. TIME: 10. 00 A. M UNTIL 12 A. M Administration Plan I. Intro to Organization * Vision : * Mission : Objective : * For muslim food center and easy to find HALAL food. * To introduce our traditional food to international students and workers. * To make satay as a number popular food in Malaysia. * To support our local students save their many with our value meals. * To delivery satay from house to house such as international fast food. II. Organization Chart III. MANPOWER PLANNING POSITION| NUMBER OF STAFF| General Manager | 1| Administrative Manager| 1| Finance Manager| 1| Operation Manager| 1| Marketing Manager| 1| Supervisor| 1| Clerk| 3| | | IV. Schedule of Task and Responsibilities Position| Main Task|
General Manager| To plan, implement and control the overall management of the business. To plan and monitor the strategic progress of the business. | Administrative Manager| To manage the administration and overall human resource of the business. To monitor entire administration task. | Finance Manager| To plan and manage the finance system and overall about account of the business. | Marketing Plan * Intro to Marketing Plan * * Product/service Description NEW PRODUCT: * Deer satay : RM 0. 50 * Cuttlefish Satay : RM 0. 50 * Prawn Satay : RM 0. 50 * Fish Satay : RM 0. 50 * Cockle Satay : RM 0. 50 PRICE FOR SATAY PRODUCT: Chicken Satay :RM 0. 50 * Meat Satay : RM 0. 50 * Triple Satay :RM 0. 50 EXAMPLE SAUCES * Peanut Sauce * Blackpaper Sauce * Prosperity sauce * Target Market * The target marketfor SATAY MUAR SEDAP (SMS) in Gombak area TARGET MARKET| POPULATION| Students| 10,000| Lecturer and Teacher| 5,000| Other (e. g compay/individual)| 5;000| SERVICES * The price is very cheaper and delicious. * My company give discount to our customer for 1 year 2 times. * Have free gift for customers. * For our anniversary of restaurant will you like to offer free of charge. Whether bine in and take away on that 19 Sept every year. My company put important about family is our priority. As a Example: We can give discount 50% from price that customer have paid exclusive for family how are bring their children paid and older parents. Beside that,if you come my restaurant we offer sitter service toward parents who have children under 5 year old without that any charge. SALE FORECAST * 50 cent per each. * If customer buy more than 100 stick satay we will give present such as: * More than 100=present for cup/glass. * More than 300=mini beg. * More than 500-700=t-shirt/towel. * More than 800-1000= teddy bear/chocolate 1000 and above =give 40% discount. * Competition List the major competitors for the business Competitors| Strengths| Weaknesses| | | | * Marketing Strategy * Location students of school and university. * International students can send satay with email. * International workers can promote satay with their collegues. * For birthday or any party should be more fun traditional satay. * We also commercialized our brand in mass media such as television commercial,radio magazine and other. * Beside that, for more information about our brand customer can view official * Webside; www. sataymuarsedap. com. my For next plan, we hope can enlarge our franchise at every state in Malaysia. So that every Malaysia can have new experience to proud with our Satay Muar Sedap. * Operational Plan * Introduction to operating plan * * Activity Chart * Process Flow Chart * * Material Requirement Item| Quality| Stock| Price per unit| Total Purchase| Supplier| Chicken| 3 boxes| 8 boxes| RM 250| RM 2000| Sri Tanjung SDN. BHD| Meat/Triple| 3 boxes| 8 boxes| RM 228| RM 1824| Leong HupHolding| Sticks| 10 packets| 30 packets| RM 6| RM 180| K-MallInterprise | Ingredients/Rempah-ratus| 10 packets| 20 packets| RM 40| RM 800| AdamiSDN.
BHD| Manpower Requirement Job Design| No| Monthly Salary/Wages(RM)| EPFContribution(RM)| SOCSO(RM)2%| Nett Salary/wages(RM)| | | | 12%| 11%| | | Administrative manager| 1| 1,900| 120| 110| 20| 870| Marketing manager| 1| 1,900| 120| 110| 20| 870| Finance Manager| 1| 1,700| 120| 110| 20| 870| Operation Manager| 1| 1,500| 120| 110| 20| 870| Supervisor| 1| 1,400| 120| 110| 20| 870| Workers| 3| (700*3)2,100| (40*3)120| (37*3)110| (6. 67*3)20| (370*3)1,110| Total| 8| 10,500| 720| 660| 120| 5,460| Financial Plan * Introduction Financial Plan * Project Implementation Cost Schedule A.
Capital Expenditure| RM| RM| | Land & Builing| 3,000| | | Machinery & Equipment | 4,000| | | Furniture & Fixtures| 4,000| | | Vehicle – Van (hire purchase)| 1,000| | | Renovation Cost| 10,000| | | Sub-Total| | | RM 22,000| B. Working Capital (6month)| | | | Marketing Production/OperationAdministrative| (6,000X6Month)| | | Sub-Total| | | RM 36,000| C. Other Expenditure| | | | Pre-OperatingBusiness Registration InsuranceRoad Tax SundiesDeposit Utilities(telephone/water/electricity)| 1,000800200600400| 6002,000| | Sub-Total| | | RM 5,600| Grand-Total| | | RM 63,600| D.
Add:Contingency cost (10%)| | | RM 6,360| TOTAL PROJECTIMPLEMENTATION COST| | | RM 69,960| CONCLUSION * APPENDIX PRODUCT EXAMPLE 1 CHICKEN SATAY MEAT SATAY PRODUCT EXAMPLE 2 SATAY PEANUT SAUCE EXAMPLE ONE SET PRODUCT EXAMPLE 3 NASI HEMPIT TRIPE SATAY CHICKEN BURGER SATAY MATERIAL RECIPE: MALAYSIAN SATAY PEANUT SAUCE INGREDIENTS: 1/2 cup vegetable oil 300ml water 1/3 cup tamarind water 2 tbl spoons brown sugar 1 tbl spoon sugar 1/3 cup coconut milk 200g peanuts 1 tbl spoon turmeric powder (kurkuma) 1 piece chopped lengkuas (Galangal, something like ginger) piece chopped stalk serai (lemon grass) 5 shallots (chopped) 2 cloves garlic (chopped) chilli powder to taste 1/2 piece of roasted shrimp paste (trassi) PREPARATION: 1. Heat oil in a frying pan and add the peanuts and fry for a few minutes untill brown 2. Remove panuts from the pan and leave to cool. Then work to a powder in an electric blender or by using a mortar 3. Put the shallot, garlic, shrimp paste, lemon grass and lengkuas in a blender and pound to a smooth paste. Add the chilli powder, turmeri powder and salt to taste and mix well. 4.
Heat the vegetable oil in a pan, add the spice paste and fry gently for a few minutes until fragrant. Stir constantly. 5. Add the water and bring to boil. Then add the ground peanuts, sugar, tamarind water, brown sugar and coconut milk, stirring constantly. Continue boiling until sauce is thick. Remove from the heat and the sauce is ready to be served Recipe: Chicken Satay Ingredients: 4 chicken legs and thighs or 4 chicken breasts (deboned) Spice Paste: 1 teaspoon of coriander powder 2 stalks lemon grass 6 shallots (peeled) 2 cloves garlic (peeled) 4 tablespoons of cooking oil teaspoon of chili powder 2 teaspoons of turmeric powder (kunyit) 4 teaspoons of Kecap Manis (ABC brand from Indonesia recommended) 1 spoon of Oyster Sauce (Lee Kam Kee brand recommended) Bamboo skewers (soaked in water for 2 hours to avoid burning) 1 cucumber (skin peeled and cut into small pieces) Method: Cut the chicken meat into small cubes. Grind the Spice Paste in a food processor. Add in a little water if needed. Marinate the chicken pieces with the spice paste for 10-12 hours. Thread the meat on to bamboo skewers and grill for 2-3 minutes each side. Serve hot with fresh cucumber pieces.